Heather Sells NYC

Welcome to 'Heather Sells NYC'! Join Heather Cooper as she dives deep into the dynamic world of NYC real estate. With a lineup of seasoned professionals and industry experts by her side, she'll guide you through the ins and outs of buying and selling properties in the Big Apple. Whether you're a first-time buyer or a seasoned investor, gain invaluable insights and learn how to achieve the best returns. Don't miss out - subscribe now for insider tips and expert advice!



In this episode of Heather Sells NYC, Heather Cooper speaks with Mark Foley, Co-Founder and Chief Negotiator at The Folson Group, New York City’s leading business consultancy for co-op and condo boards. Mark's firm helps coop and condo boards reduce expenses and project manage their buildings’ many projects, allowing them to free up their valuable time. His insights are invaluable in today's dynamic real estate landscape.

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Tune in for these highlights:

* Mark’s journey into the co-op and condo world
* How The Folson Group provides significant savings to its clients
* Common challenges that co-op and condo boards are currently facing
* Mark’s work with Local Law 97 (Climate Mobilization Act) — what is the law and how Mark is helping buildings comply
* The full scope of The Folson Group’s projects

Learn more about and connect with Mark Foley:

* Email: [email protected]
* Call Mark directly: 917-648-8151
* Connect with Mark on LinkedIn:   / markjfoleyli  
* Follow The Folson Group on LinkedIn:
  / thefolsongroup  
* Subscribe to The Folson Group’s YouTube Channel:
   / @folsongrp  
* Visit The Folson Group’s Website:
* Follow The Folson Group on Facebook:
  / folsongrp  
* Follow The Folson Group on Instagram:
  / folsongrp  
* Check out Mark’s partner’s book, Living the High Life: How Smart Co-op and Condo Owners Protect Themselves and Their Investment: 


In this episode of Heather Sells NYC, Heather Cooper speaks with Nico Zapata, an architectural and construction management professional at Niza Works. Join Nico Zapata, a seasoned 17-year architect whose career started at Baxt Ingui Architects, to gain invaluable insights into architecture and construction in New York City and the Tri-State area. With a strong foundation from the University of Michigan, his expertise offers a deeper dive into the architectural world. Connect with him to explore further.

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Tune in for these highlights:


In this episode of Heather Sells NYC, Heather Cooper engages in a conversation with Carla Barone, a seasoned professional in the field of matrimonial and family law with over two decades of experience. Carla is a key member at Cohen Forman Barone Law Group, bringing a wealth of expertise to the discussion.

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Tune in for these highlights:

  • Carla's Background and Expertise: Carla, our guest on Heather Sells NYC, brings over 20 years of expertise in matrimonial and family law. Starting her legal journey at Cuny Law School, she's committed to helping individuals navigate divorce complexities, drawing on her background in sociology.
  • Challenges in Matrimonial Law: Carla discusses the emotional challenges of divorce cases, emphasizing the importance of empathy, patience, and understanding.
  • Real Estate and Divorce: The conversation touches on the intersection of real estate and divorce, highlighting the complications that may arise when selling property during divorce proceedings.
  • Advice for Those Considering Divorce: Carla suggests seeking knowledge about the process through consultations, even if divorce isn't imminent, and offers a free 30-minute consultation to help individuals choose the right attorney for their needs.

Learn more about and connect with Carla Barone:


In this episode of Heather Sells NYC, Heather Cooper speaks with Kael Goodman, the visionary behind Marketproof, a prominent real estate software company that zeroes in on the nuances of the new development market.

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Tune in for these highlights:

  • AI's Role in Real Estate: The integration of AI, particularly generative AI, is changing the landscape of real estate. Market Proof is delving into AI-driven pricing analysis and other functionalities to automate manual tasks, potentially transforming various professions, including real estate.
  • Staying Relevant: Continuous innovation and staying ahead of emerging technologies are crucial. Both real estate professionals and tools like Market Proof need to evolve and adapt to remain at the forefront of the industry.
  • Market Proof's Expanding Offerings: Market Proof isn't solely focused on new developments but has products like Market Proof Pipeline, catering to broader construction and development insights, potentially indicating economic trends.

Learn more about and connect with Kael Goodman:

Work With Heather

Heather is an expert in staging, marketing and pricing while buyers benefit from her patience, thoroughness and the kind of neighborhood knowledge only a native New Yorker can deliver. Want to know how to buy in NYC? Connect with Heather now.

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